#BOMBARDIERCHALLENGE
BOMBARDIER
Client
BOMBARDIER
Bombardier's mission is to enable people to get together and simplify their mobility, whether by plane, tram or metro. From city to city, between countries, worldwide.
The Goal
To show how Bombardier is an integral part of our lives and how they allow us to travel with confidence and safety. Around the world.
The Strategy
Organize 2 trips exclusively on Bombardier products for 2 influencers.
INFLUENCER MARKETING
CREATIVE & CONTENT
STRATEGY
STRATEGY
In order to show the ubiquity of Bombardier in our travel, we decided to organize 2 trips exclusively on Bombardier products. George & Lucy travelled around London over the Christmas period on the Bombardier-built train and metro, while Nick took his wife from Melbourne to Alburry.They filmed their journey and highlighted the mission and Bombardier products.
+250K
VIEWS ON YOUTUBE
+100
CONVERSATIONS CREATED ON IG
2
VLOGS
+20
IG STORIES
travel with bombardier, wherever you want to go
INFLUENCERS
The juicy vlog @thejuicyvlog
Nick Priest @nickpriest