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ATC - Agence du tourisme de la Corse

CORSICA-LOGO.png

Organic impressions (4 months on META FR accounts)

1.8M

Audience growth

Over 772% growth in audience across all accounts

Average engagement rate across all accounts

4%

Content published
(Dec-March)

487

Since December 2024, Clark Influence manages the Corsica Tourism Agency’s social media strategy, promoting the island across French, English, and Italian markets with engaging content on Instagram, Facebook, LinkedIn, and TikTok.

BRIEFING

Advertiser

ATC - Agence du tourisme de la Corse

Goal

Boosting Corsica's appeal year-round by highlighting off-season activities. Strengthening its international presence by showcasing its landscapes and cultural heritage, beyond major tourist sites.

Target

Market:
UK, France, Italy.


Target audiences:
Millennials / DINKs
Gen Z
Families
55+ Seniors
Sports enthusiasts
Business tourism

Influencers

5 UGC creators selected to create content"

Content

Photos, Videos, Stories

Platforms

Instagram, TikTok Facebook, Linkedin

Building a cohesive and distinctive visual identity, integrating UGC creators into the content strategy with clear briefs to produce authentic and engaging content that showcases the destination.

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