The islands of Guadeloupe
Engagement rate on in-feed content
Views on Instagram stories
We wanted to show how fun, original and diverse it is to travel to Guadeloupe. We organized a trip with a perfect balance between traditions (Creole culture, gwoka, authentic landscape, wooden "kaz", colonial dwellings, ancestral manufacture of agricultural rum, kasav, traditional dishes, carnival) and modernity (memorial act, trails, hiking, green tourism, trekking, water sports, seaplane).
Comité du Tourisme des Iles de Guadeloupe
3 influencers travel/lifestyle, 1 photograph and 1 videast
Pictures, videos, blog article
Instagram, Youtube, blog, exclusive content
Introduce the islands of Guadeloupe to the Quebec market. Create aesthetic, engaging and inspiring contents to seduce the Quebecers and attract them to Guadeloupe.
A 4-step campaign
Institutional travel film
An institutional travel film to promote the Guadeloupe Islands to North American and French audiences
100 HD photos
More than 100 HD photos, including aerial shots of the emblematic places of Guadeloupe.
Travel vlogs showing the diversity of landscapes and activities in the islands of Guadeloupe.
Contents displayed in a tourism event in Toronto with a printed brochures featuring the influencers' contents.