Blog articles

In travel, specialization matters. Anorak Travel designs influencer campaigns built for destinations, airlines, and hospitality brands—mastering seasonality, cultural nuance, sustainability, and conversion from inspiration to booking.

At Anorak, we had the opportunity to test this potential during our recent business trip to the Eastern Townships.

The travel and tourism industry is constantly evolving, influenced by factors such as social and  several key trends have been identified, s

It will come as no surprise that influencer marketing is indispensable when it comes to tourism promotion. In the current digital age, consumers find travel inspiration on social media, with 86% of them developing interest in a specific destination after seeing content on their Instagram feed (source : Passeport-Photo 2022 ). Whether you’re a travel destination, a hotel chain or an airline, content creators will know how best to make you shine on their social networks and how